The skin around the eye is the thinnest on the body and it shows tiredness, dehydration and age before anywhere else does. It also cannot take most of what the rest of the face can, which is why it needs its own formula rather than a smaller amount of your moisturiser.

The eye formula

No. 06 Eye Renewal Complex is a fluid serum-cream made for that zone, formulated to help firm, depuff and brighten the look of the eye area.

What is doing the work

• Caffeine helps reduce the look of puffiness, which is the difference people notice first in the morning.
• Bakuchiol supports the look of fine lines without the irritation retinol brings, which matters because most people cannot use retinol around the eye at all.
• Tallow and jojoba supply fatty acids close to what skin makes itself, so thin skin holds its moisture rather than losing it overnight.
• Panthenol draws in water and comforts skin that is easily set off.
• Frankincense and rose flower waters form the base instead of plain water.

How to apply it

A small amount, patted gently around the orbital bone with your ring finger, morning and night. Do not drag the skin and do not go closer to the lash line than the bone. Product migrates on its own overnight, and less is genuinely more here.