A combo is a full ritual in one order, put together so you do not have to work out what belongs with what. Every pack uses the same formulas as the rest of the range, in the order they are meant to be used.

The packs

• The Man-Ritual Pack covers face, beard and body in four products: a foaming cleanser, a whipped tallow facial mousse, a beard and face oil, and a magnesium body lotion.
• The Man-Ritual Pack II is the same four-part idea with the No. 02 Body Melt in place of the lotion, so you choose the scent. Lavender and Frankincense, or Bergamot and Ylang Ylang.

What a pack is actually for

A pack is not a discount. Every one is priced at exactly the sum of its parts, so you pay the same as you would buying each product on its own. What you get instead is the right combination, in the right order, without having to read your way through the whole shop first.

It also makes a straightforward gift. Everything a person needs is in one box, and nothing in it needs explaining.

Not sure which one

The Ritual Finder asks a few questions about skin and hands back the ritual that fits, whether that is a ready-made pack or a set of individual products.